India’s Thriving PC Market in 2024
Exciting news for tech enthusiasts! India’s PC market, encompassing desktops, notebooks, and workstations, saw a remarkable shipment of 14.4 million units in 2024, reflecting a 3.8% increase from 2023, according to the International Data Corporation (IDC). Notebooks led the charge with a 4.5% rise, while desktops and workstations also enjoyed growth of 1.8% and a staggering 10.9%, respectively.
Fourth Quarter Surge
The momentum continued into Q4 2024, with a notable 6.9% increase year-on-year. Notebooks were the driving force, surging by 9.6%. The demand for premium notebooks priced over $1,000 skyrocketed by 13.8%, showcasing a robust market for high-end devices.
Consumer Segment Growth
Consumer PC sales increased by 2.6% in 2024, fueled by online retail channels that saw a phenomenal growth of 21.7% annually. With vendors stocking up for year-end and Republic Day sales, the excitement among shoppers is palpable! Don’t forget to check out looffers.com for incredible discounts and deals on the latest PCs!
Commercial Segment Gains
The commercial sector thrived with a 5.1% growth in 2024, and a staggering 11.1% in Q4. Government e-marketplace purchases soared by 10.6%, driven by steady demand from enterprises and public sector needs.
Trends in Gaming and AI PCs
Bharath Shenoy from IDC India highlighted a boom in gaming and AI-powered PCs, with gaming notebooks experiencing double-digit growth. Since mid-2024, AI-capable notebooks featuring Intel Core Ultra and AMD Ryzen AI processors have been in high demand.
Top Five PC Brands in 2024
- HP Inc. leads the market with a 30.1% share, excelling in both consumer and commercial segments.
- Lenovo follows closely with a 17.2% share, boosted by solid growth in both consumer and commercial sales.
- Dell ranks third with a 16.1% share, driven by small business demand.
- Acer showcases the highest growth at 48.4% in consumer sales, securing the fourth position.
- Asus rounds out the top five with a 7% share, focusing on inventory stability.
Market Outlook for 2025
Looking ahead, IDC’s Navkendar Singh predicts a rise in commercial PC demand due to refresh cycles and public sector orders. However, potential currency fluctuations could affect pricing for budget-conscious consumers. Expect low single-digit growth in India’s PC market in 2025.
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