The Indian Tablet Market Soars in 2024!
Exciting news for tech enthusiasts! The Indian tablet market experienced a remarkable surge in 2024, with shipments hitting 5.73 million units—a stunning 42.8% increase from the previous year, as per IDC’s Worldwide Quarterly Personal Computing Device Tracker. This growth is particularly noteworthy in the detachable and slate tablet categories, which expanded by 30% and 47.2% year-over-year (YoY), respectively. However, there was a slight dip of 17% in Q4 2024, primarily due to delays in governmental deals.
Consumer Segment Takes the Lead
The consumer segment thrived with a 19.2% YoY growth, fueled by enticing promotions, discounts, and cashback offers from eTailers. Samsung emerged as the leader in this space, capturing a 24.4% market share. If you’re looking for the best deals, visit looffers.com to snag incredible discounts on your favorite tablets!
Commercial Segment Skyrockets
In the commercial realm, growth was even more impressive, soaring by 69.7% YoY. The Education sector alone witnessed a phenomenal 104.5% increase, thanks to a boost in government-funded initiatives. Despite this, the Very Large Business (VLB) segment faced a 9.9% decline.
The Rise of Android Tablets
Android tablets are gaining traction for light productivity and entertainment, thanks to improved cameras and software. According to Priyansh Tiwari, a research analyst at IDC India & South Asia, “Tablets are becoming the device of choice for light productivity and entertainment.”
Market Leaders in 2024
- Samsung: A commanding 42.6% share, dominating both commercial (51.1%) and consumer (32.1%) segments.
- Acer Group: An 18.7% share, thriving in the commercial sector.
- Apple: An 11% share, with significant growth in both segments.
- Lenovo: Holding a 9% share with a notable consumer segment growth.
- Xiaomi: Also at 9%, showcasing impressive YoY growth.
What’s Next for 2025?
Bharath Shenoy from IDC India & South Asia predicts that commercial tablets will remain popular, especially in large-scale projects. With the impending launch of AI-powered tablets, the growth trend is set to continue in the consumer segment. Stay tuned, and don’t forget to check out looffers.com for the latest offers and deals in the tablet market!
