Kriti Kulhari: Strong PR Made ‘Pink’ a Taapsee Pannu Film

Kriti Kulhari Opens Up About ‘Pink’

In a candid discussion, actress Kriti Kulhari shares her thoughts on the 2016 blockbuster Pink, revealing how the film’s promotions inadvertently sidelined her, casting the spotlight primarily on Taapsee Pannu. Despite her pivotal role in the film, Kriti feels that a strong public relations (PR) strategy played a significant role in shaping the narrative around the movie.

The Role of PR in Film Success

Kriti explains that while the film tackled pressing societal issues, it was the PR team’s efforts that made it a household name. “It was a Taapsee Pannu movie,” she humorously remarked, recognizing how effective marketing can alter public perception. While Kriti’s performance was critically acclaimed, it was the relentless PR push that propelled Taapsee into the limelight.

Lessons Learned from ‘Pink’

This experience has taught Kriti the undeniable importance of a robust PR strategy in the film industry. “It’s not just about acting; it’s about how you are positioned in the market,” she added. The actress acknowledges that a well-planned promotional campaign can sometimes overshadow the contributions of other talented actors in a project.

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Conclusion

Kriti Kulhari’s insights shed light on the behind-the-scenes dynamics of Bollywood promotions. As she continues to carve her niche, one thing is clear: in the world of cinema, PR can be as crucial as talent. Keep an eye on Kriti’s future projects as she continues to break barriers in the industry.

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