Coke, Pepsi roll out no-sugar and light variants at Rs 10 to take on Ambani’s Campa Coca-Cola and PepsiCo introduce no-sugar drinks to counter Reliance Consumer’s Campa Brands include Thums Up X Force, Coke Zero, Sprite Zero, and Pepsi No
Coke and Pepsi Launch No-Sugar Variants at ₹10 to Tackle Campa
Coca-Cola and PepsiCo are stepping up their game in India as they roll out new no-sugar and light variants to compete with Reliance Consumer’s Campa. This move comes as both beverage giants aim to capture the growing market of health-conscious consumers looking for guilt-free refreshment.
The New Offerings
Coca-Cola is introducing Coke Zero, Sprite Zero, and Thums Up X Force in smaller packs priced at just ₹10. Similarly, PepsiCo is launching Pepsi No, which is tailored for the same audience. These no-sugar options are designed to satisfy the taste buds without the added calories, making them ideal for those who are mindful of their sugar intake.
Targeting Health-Conscious Consumers
The introduction of these products comes at a time when more consumers are shifting towards healthier lifestyle choices. With rising awareness about the harmful effects of excessive sugar consumption, Coca-Cola and PepsiCo are adapting their strategies to cater to this trend. The ₹10 price point is particularly strategic, making these drinks accessible for a broader range of consumers.
The Campa Challenge
Reliance Consumer’s Campa has made a significant impact in the beverage market, and the entry of Coke and Pepsi into the no-sugar segment is a direct response to this competition. With established brands like Campa gaining traction among consumers, the carbonated giants are under pressure to innovate and retain their market share.
Promotional Offers on Looffers.com
To sweeten the deal further, consumers can check out exclusive promotions on Looffers.com. Whether you’re a fan of Coke Zero or Pepsi No, there’s a chance for you to grab these refreshing beverages at even better prices.
In conclusion, as Coca-Cola and PepsiCo roll out their no-sugar variants at competitive prices, the beverage landscape in India is set to become even more exciting. Keep an eye on Looffers.com for the latest deals and enjoy your drinks guilt-free!
