Designer duo apologises for Gulmarg fashion show Widespread outrage ensued after photos of the skiwear collection show, organised on March 7 by label Shivan & Narresh, surfaced on social media platforms, with users calling it out for ‘disrespecting’
Designer Duo Apologises for Gulmarg Fashion Show Controversy
In a recent turn of events, the designer duo Shivan & Narresh has issued an apology following widespread backlash over their skiwear collection show held in Gulmarg on March 7. The event, which was intended to showcase innovative designs in winter fashion, drew ire from social media users who felt it disrespected the local culture and environment.
The Outrage
Photos from the fashion show quickly circulated on various social media platforms, sparking outrage among netizens. Critics pointed out that the extravagant display was out of touch with the serene beauty of Gulmarg, a popular skiing destination in Jammu and Kashmir. Comments flooded in, labeling the event as a “disrespectful spectacle” that undermined the region’s natural charm and cultural heritage.
Response from Shivan & Narresh
In light of the backlash, Shivan & Narresh released a formal statement, expressing their sincere apologies to anyone who felt offended by the event. They emphasized their intention was to celebrate winter fashion while also promoting the stunning landscapes of Gulmarg. The designers acknowledged the concerns raised and pledged to be more mindful of cultural sensitivities in future projects.
Fashion and Sustainability: A Balancing Act
This incident highlights a crucial conversation around fashion events in sensitive locations. As the industry evolves, balancing creativity with cultural respect and environmental sustainability remains paramount. Brands must consider the implications of their shows and the messages they convey.
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As we reflect on the recent controversy, let’s strive for a fashion industry that respects both creativity and cultural integrity.
