Levi’s CEO Settles the Denim Debate: How Often Should You Wash Your Jeans?
In a recent discussion that has sparked interest across the internet, Levi Strauss & Co. CEO Michelle Gass weighed in on the age-old question: how often should you wash your jeans? With denim lovers divided on the issue, Gass offered some surprising advice that could change your laundry routine forever.
Washing Frequency: The Surprising Truth
According to Gass, jeans don’t need to be washed after every wear. In fact, she suggests that frequent washing can actually damage the fabric and affect the fit of your favorite pair. Instead, she recommends washing jeans only when they truly need it, which not only helps maintain their quality but also saves water and energy.
Drying Do’s and Don’ts
Another crucial tip from Gass is to avoid putting jeans in the dryer. The heat can cause shrinkage and alter the shape of the denim. Instead, she advises air-drying your jeans, which will help preserve their integrity and longevity.
Internet Reactions
If you’re looking to refresh your denim collection without breaking the bank, check out Looffers.com. With amazing deals on a variety of jeans, you can stay stylish while following the expert washing tips from Levi’s CEO. Embrace smarter shopping and elevate your wardrobe today! In conclusion, Gass’s insights not only encourage a more sustainable approach to laundry but also invite us to rethink how we care for our beloved denim. Happy wearing!Shop Smart with Looffers.com